Your main study themes are:
- Sustainability and Diversity
You’ll explore a range of ethical issues faced by the fashion industry, such as diversity, fair trade, sustainable practices, environmental concerns and animal welfare.
Throughout your studies you’ll develop a strategic approach to identifying, analysing and solving business problems, learning to source reliable information on which to base your decisions.
The key to marketing is understanding your consumer and meeting their needs, so you’ll learn to identify, profile, reach and engage with a wide range of global fashion consumers.
The fashion industry is fuelled by change, but this presents particular problems for business. Learn to become an agile leader, capable of responding to constant change through developing your skills and thought processes to become proactively responsive to the fashion industry’s new markets and opportunities for growth.