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International Fashion Marketing MSc

Explore the global context of fashion and the core features of the roles that marketing, management, branding, trends and digital content creation play within different and diverse fashion industry contexts.

Degree Details

The International Fashion Marketing MSc program covers various aspects of fashion marketing on a global scale. Key areas include:

  • Global Market Analysis: Understanding the dynamics of international fashion markets.
  • Brand Management: Creating and managing fashion brand strategies.
  • Consumer Behavior: Examining how consumers interact with fashion products.
  • Digital Fashion Marketing: Crafting digital marketing and social media campaigns.
  • Luxury Fashion Marketing: Strategies for premium fashion brands.
  • Beauty and Fragrances Marketing: Integrating beauty products into fashion marketing strategies.

The program is designed to enhance your academic, creative, and practical skills, with an emphasis on real-world application and professional practice.

  • Fashion Marketing Manager: £35,000 - £60,000 per year.
  • Brand Manager: £40,000 - £70,000 per year.
  • Digital Marketing Specialist: £30,000 - £55,000 per year.
  • Luxury Brand Consultant: £45,000 - £80,000 per year.
  • Retail Buyer: £30,000 - £50,000 per year.
  • A second-class honors degree (2:2) or equivalent.
  • Applications from candidates with relevant experience will be considered individually. Work experience is desirable but not essential.

The program structure includes a mix of compulsory and optional modules:

  • Compulsory Modules: Core topics in fashion marketing, branding, and consumer behavior.
  • Optional Modules: Specializations in digital fashion marketing, luxury fashion marketing, or beauty and fragrances marketing.
  • Extended Professional Practice: An optional 18-month route that includes a professional internship or campus-based project, extending the full-time program from 12 to 18 months.

How To Apply

Conventry University

Complete your details and we'll make sure your inquiry is sent to the Conventry University which will contact you to discuss this degree. For more details, feel free to contact one of the educational consultants at EDVISE HUB Click Here To Book Your Session

Duration: Full-time - 1 year
Part-time 2 years

Location: United Kingdom

Fees:£17,900 per year or £18,950

intake: September 2024
January 2025

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